BRADE, a manufacturer and trading company specializing in apparel and cosmetics, joined the Korea-Vietnam economic delegation to expand its opportunities in Vietnam and the wider Southeast Asian market. The delegation included key representatives from 205 Korean companies ranging from major corporations to SMEs.
BRADE participated in official programs including KOTRA-led export consultations and the Korea-Vietnam Business Forum organized by the Korea Chamber of Commerce and Industry. In Vietnam, the company held business consultations with eight local companies as part of its market-entry efforts.
BRADE grew by manufacturing and exporting protective clothing and medical gowns during the pandemic and is now pursuing both entry into the U.S. medical-gown market and expansion of its K-beauty business. CEO Seungju Shin said the delegation strengthened the company’s confidence in its competitiveness across Vietnam and Southeast Asia.